Frei Fördertechnik is expanding its product range in the field of intralogistics. Michael Schüpach has taken over the management of the strategic business unit in the areas of automation and robotics, including all product management activities. He brings 15 years of experience in this field.
Among other positions, he also worked at Fanuc, one of the world's largest robot manufacturers. With his expertise, he is ideally equipped to advance the conveyor technology provider Frei in this business area. Schüpbach emphasizes that the expanded portfolio, the synergies with other departments, the short decision-making processes, and the employees' in-depth industry knowledge are crucial success factors for the company's further development.
M. Schüpbach. Photos: ffag
Collin Frei, member of the board of directors of Frei Fördertechnik, welcomes the new addition: "We are delighted to have found a top specialist in Michael. Together we will expand the automation business unit with a focus on food and general cargo and further develop our expertise in automation and robotics with a future-oriented approach."
The automation offerings are intended to include palletizing and depalletizing cells, picking cells, packaging cells, pick-and-place applications and food processes.
